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Fractional CMO & One-on-One Marketing Consulting

Strategic Marketing Leadership.

Without the Full-Time Expense.

Get expert-level marketing strategy and execution from a Fractional CMO who becomes your trusted partner … so you can stop guessing and start growing.

Fractional CMO

Strategic Partner.

Real Results.

Strategic Clarity

A clear, actionable plan that aligns your marketing with your goals.

Stronger Brand

Messaging and positioning that attracts and converts ideal clients.

More Qualified Leads

Marketing that fills your pipeline with the right opportunities.

Improved ROI

Smarter investments that drive growth and profitablity.

Vicky headshot pubk shirt arms crossed

Why Fractional Marketing Leadership Works

A Partner in Your Growth

I bring something better than cookie-cutter strategies. I bring transformation.

Transform Your Business with Strategic Marketing Advice

  • Have you been piecing together advice from online marketing courses, only to find that none of it truly fits your business
  • Maybe you’ve followed strategies that worked for someone else but left you feeling stuck when it came to applying them to your unique needs. 
  • Or perhaps you’re overwhelmed, not knowing where to start or even what questions to ask.
  • You’re not alone – and you don’t have to stay stuck. 

 

I get it. Many entrepreneurs felt the same way before working with me. Together, we can untangle the confusion, fix what’s not working, and craft a marketing strategy that actually moves your business forward – without the cost or commitment of hiring a full-time CMO.

Ever wish you had an hour to pick a marketing expert’s brain to help you focus in on the right strategy for your business – without being locked into a forever contract? I’ve got you covered.
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Explore the Possibilities

Know what to focus on, and what to stop doing.

When we work together one-on-one, we focus on your unique business needs. Here’s what we can tackle together to elevate your marketing and your results:

  • Develop a Marketing Plan: Craft a comprehensive, actionable plan tailored to your goals and industry.
  • Review and Refine Your Strategy: Analyze your current efforts to identify what’s working, what’s not, and where the opportunities lie.
  • Solve Specific Marketing Challenges: Whether it’s understanding your ideal client, improving your social media ROI, or optimizing your email campaigns, we’ll zero in on solutions that make a difference.
  • Create Scalable Solutions: Set up strategies that grow with your business, from a five-figure startup to a seven-figure powerhouse.
  • Get Expert Recommendations: With 30+ years of marketing leadership experience, I help you simplify and prioritize to focus on what matters most.

Imagine having a marketing leader in your corner who understands the big picture but also gets the details right. That’s the power of working with me one-on-one as your Fractional CMO.

It’s About More than Money

Money is primarily a means to your personal goals.

You know that marketing is more than just tactics; it’s an investment in your brand’s future. But don’t just take our word for it. Let’s look at some compelling stats:

  • Faster Growth and Greater Profitability: According to the Chief Marketing Officer (CMO) Council, companies that leverage fractional CMO talent see over 20% faster growth and 22% greater profitability than those that don’t.
  • Strategic Perspective: A study by WorkMarket found that over 80% of companies say fractional CMOs provide expertise and competencies they lack in-house.
  • Time is Money: Marketing projects delivered by a fractional CMO are completed 28% faster on average, per research by Belkins Marketing.

Real, Affordable Expertise

Expertise usually available to the big guys with deep pockets.

I bring more than cookie-cutter strategies – I bring transformation. Here’s how:

  • Personalized Insights: Every business is unique. And I tailor my guidance to your unique marketing needs and challenges, ensuring every minute of our time is focused on solutions that work for you.
  • Proven Expertise: With a track record of scaling businesses to billions in revenue, I know what works – and more importantly, I know what doesn’t. Plus I am an expert at helping weave all of your existing strategies together – no more having fragmented tactics that each exist in a silo.
  • No Guesswork: You don’t have to waste time and money on trial and error. I bring clarity to your marketing, helping you focus on efforts that truly deliver.

Ready for Better Marketing Results?

Let’s simplify your marketing and take the guesswork out of growth. You can start by scheduling your free 360° Marketing Assessment today to discuss what’s possible when you have a strategic partner by your side … or choose a more detailed one-on-one service

Thousands of startups, small businesses and entrepreneurs trust us. 

Now it’s your turn.

A Simple Three-Step Process

Discover

We start with a conversation to understand you, your business, and your goals.

Strategize

I create a customized plan with actional insights for maximum impact.

Implement & Grow

Execute – DIY or together; refine as we go, and drive measurable results together.

Start with a Free 360° Marketing Assessment

Where we get to know each other to see if it’s a good fit, and receive a personal, professional tip for growth.

Schedule a One-on-One Strategy Session

Send assets for my review for a focused session to work on your marketing challenge and create clear next steps.

Increase Results with 4-Hour Strategy Package

Deeper, recurring dive into honing your strategy with a 4-hour intensive to build your growth plan.

FAQ

What is a Fractional CMO?

A fractional CMO is a marketing expert who provides the leadership and strategic direction of a Chief Marketing Officer but works with you on a part-time or as-needed basis. It’s perfect for businesses that need high-level guidance without the cost of a full-time CMO.

My services are tailored for growing businesses – whether you’re a solo entrepreneur, a small business, or an organization with a team. If you’re seeking clarity, strategy, or scalable marketing solutions, this service is for you.

Absolutely! We can focus on whatever you need most, whether that’s developing a marketing plan, reviewing your website and SEO, or creating a strategy for your next big launch.

If you’ve ever felt overwhelmed by your marketing or unsure of your next steps, or if you’re stuck trying to make disconnected pieces work together, this service can provide clarity and a plan tailored to your goals.

While agencies often focus on execution (and we can help with that too), I bring a strategic, big-picture view and want to work with you in the same way if I was heading your in-house marketing department – as your partner in guiding you to achieve your goals. I help you craft the roadmap first, ensuring your marketing aligns with your goals. You can then implement the plan on your own, with your team, or with my support.

The 360° Marketing Assessment is a no-pressure conversation where we explore your current marketing efforts and challenges. It’s a chance for us to get to know each other, discuss your goals, and see if we’re a good fit for working together.

During the call, I’ll ask questions to understand where you’re currently at and where you want to go. While it doesn’t include strategies or a marketing plan (those are part of my paid services), you’ll still gain clarity and insights just from our discussion.

After the call, I’ll send you a recap with highlights from our conversation to help you focus on your next steps. This recap alone, coming from an expert on the outside looking in, can help you gain clarity. Then if you decide you’re ready for a detailed strategy or plan, I will recommend the best package for your needs.

If you already know what you need, you can skip straight to one of my paid packages, like a custom marketing plan, a strategy session, or a content development plan. These are designed to provide detailed guidance and actionable strategies tailored to your goals.

If you’re not sure what you need yet, that’s okay! During the 360° call, we’ll explore your current marketing and goals. I can recommend the package or service that’s the best fit for your situation.

Either way, you’ll have clarity and confidence moving forward, whether you choose to work with me or take the insights we discuss and run with them yourself.

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