Pay-Per-Click Advertising That Actually Pays Off

for Businesses and Entrepreneurs That Want Real Results

You shouldn’t have to gamble your budget to grow your business

If your Google Ads or Facebook campaigns haven’t delivered the results you expected, you’re not alone—and it’s not your fault.

Most small business owners are handed cookie-cutter ad strategies or left to figure it out on their own. The result? Wasted budget, confusing reports, and no clear path forward.

At Unscrewed Marketing, we specialize in building custom PPC advertising strategies that make sense for your business, your budget, and your long-term goals.

Stop boosting posts. Start building momentum.

You may have tried boosting a Facebook post or setting up a few Google Ads, only to wonder where the money went. The problem isn’t the platforms—it’s the missing strategy.

Our PPC services go beyond setup. We help you:

Identify your ideal audience and where they’re already looking for your solution
Craft targeted ads that speak directly to that audience
Design compelling offers and landing pages that drive real conversions
Monitor and adjust campaigns for continual improvement—not set-it-and-forget-it

Maximizing ROI from Your Advertising Budget

Smart Budgeting for Paid Media: How to Maximize ROI Without Overspending

Not all ad spend is created equal. Learn how to stretch your marketing budget further with smarter paid media strategies. This guide walks through how small businesses can make the most of limited resources while still generating measurable returns through effective campaign planning.

QA How much should a business website really cost

How Much Should a Business Website Really Cost? | Marketing Q&A

What “Free” Websites Really Cost (and Why $500 Sites Can Be Worse). Breaking down the hidden costs behind free and low-cost websites—plus real-world examples of how cheap builds can sabotage growth, kill SEO, and cost thousands in lost sales. Learn what to actually budget and why performance should trump appearance every time.

understanding the power of owned paid shared earned media

Understanding the Power of Organic, Paid, Owned, and Shared Media

Confused by the difference between organic, paid, owned, and shared media? This breakdown simplifies each type and explains how they work together to create a powerful, balanced marketing strategy for small businesses ready to grow with intention.

Understanding the Cost Per Click PPC Model

Paid Media: Understanding the Cost-Per-Click (Pay Per Click) Model

What exactly is pay-per-click (PPC) advertising, and how does cost-per-click (CPC) impact your budget? This breakdown helps small businesses understand how the PPC model works, what affects your costs, and how to use it effectively.

Facebook PPC Tracking – Tips After iOS 14.5

Struggling to track Facebook Ad results after the iOS 14.5 update? You’re not alone. This post explains what’s changed, what data you’re losing, and the specific steps small businesses can take to adapt their Facebook PPC tracking and still make informed ad decisions.

How Many Days Should I Run My Facebook Ad?: Marketing Q&A

Not sure how long to run your Facebook Ads for best results? This quick-read answers one of the most common ad questions: how many days is enough to see impact—without wasting your budget. Get clear, actionable advice based on real-world experience.

Facebook Ads or Google Ads? Why Facebook Ads Fail for Most Businesses (And When They Might Work)

Wondering why Facebook Ads aren’t working for your business? Learn the real reasons most campaigns fail—and when Facebook advertising can actually be a smart, profitable strategy. Get expert insights on how to choose between Facebook Ads and Google Ads.

Why our clients see better ROI

We don’t just run ads—we build holistic digital marketing strategies with paid traffic as one smart piece of the puzzle. This means:

Your ads align with your brand voice and goals
Visitors land on pages that are built to convert, not just collect clicks
You stop wasting money on traffic that isn’t ready—or isn’t relevant

You’ll know exactly what’s working, what isn’t, and what to do next. No jargon. No fluff. Just real results from strategies built by a team with over 30 years of proven marketing experience.

Our PPC Advertising Services

We offer full-service support for your digital ad campaigns, including:

Google Ads Management

Reach customers who are actively searching for your product or service. Whether it’s Google Search, Display Network, or YouTube video ads, we handle setup, management, and optimization to keep your cost-per-click down and your ROI up.

Facebook & Instagram Ads

Highly targeted ads that put your message in front of the right people at the right time. We help you define audience segments, test creatives, and scale what works.

Retargeting Campaigns

Most visitors won’t convert the first time. Retargeting helps you stay top-of-mind and bring them back when they’re ready to take action.

Landing Page Strategy & Optimization

We build or refine landing pages that are ad-aligned, mobile-friendly, and designed to convert—so you get better results from the traffic you’re already paying for.

What makes Unscrewed Marketing different?

Other agencies sell PPC packages. We deliver strategy.
Our campaigns are powered by:

Tailored marketing plans – No off-the-shelf tactics. Your business deserves better.
Real-world experience – We’ve led marketing for Fortune 500s and startups alike.
Flexible contracts – We don’t lock you in long-term. Our results speak for themselves.
Client-first focus – We respect your time, your budget, and your goals.

We’re not just managing clicks—we’re helping your business grow in a way that’s sustainable and aligned with the bigger picture.

Case Study: Pay-Per-Click Advertising [PPC]

Entrepreneurs who are the sole person in their business, or perhaps have only one part-time or full-time person on their team, often have a harder time getting results from their pay-per-click advertising. They have smaller overall ad budgets, which means their campaigns need to be tightly optimized with focused targeting.

Is PPC right for your business?

Maybe. Maybe not. That’s exactly what we figure out during your 360° Marketing Assessment.

This isn’t a high-pressure sales call. It’s a strategic conversation where we:

Review what you’ve already tried
Pinpoint where paid advertising fits into your marketing journey
Offer guidance based on your goals, not just the service we sell

No fluff. No obligation. Just clarity on your next smart move.

Schedule your 360° Marketing Assessment now

Let’s find out what your paid traffic could be doing for you.

Schedule a Free 360° Marketing Consultation

to Brainstorm Best PPC Practices for Your Business