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SEO hasn’t died—it’s just evolved beyond recognition. If your strategy still hinges on keyword lists and Google rankings, you’re playing an outdated game. Today’s customers search across platforms—from TikTok to ChatGPT—and they expect instant, relevant answers. Google’s latest AI-powered update means fewer clicks and more AI-delivered answers, and if your brand isn’t showing up in those AI summaries, you’re invisible.
This episode breaks down why traditional SEO fails and what “Search Everywhere Optimization” really means. You’ll learn how to create the right kind of content for every stage of the buyer journey—from comparison-stage content to transformation-proof testimonials—and how to make AI tools quote and recommend you, not your competitor. This isn’t just about traffic anymore—it’s about traction.
Read the full article for more information: https://unscrewedmarketing.com/seo-is-dead-seo-is-not-dead-why-search-everywhere-optimization-is-the-new-reality/
#SearchEverywhere #ModernSEO #GenerativeSearch #EntrepreneurMarketing #AIOptimization
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Special thanks to my son Trevor for creating our theme music.
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