Yelp ads promise visibility—but are they worth your money? This episode lays out the real ROI you can expect from Yelp advertising, based on firsthand client experiences and marketing expertise. Learn when it makes sense, when it doesn’t, and what smarter alternatives might get you better results with less risk....

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Achieving a high Google ranking doesn't automatically translate to increased sales. This episode uncovers the reasons behind this common misconception, such as targeting the wrong keywords, attracting unqualified traffic, and neglecting user experience on your website. We'll provide actionable strategies to align your SEO efforts with your business goals, ensuring...

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Struggling to keep your business documents organized? Google Drive and Google Docs can simplify your workflow—if you know how to use them effectively. This episode walks you through accessing, creating, and organizing your files, so you can collaborate seamlessly and never lose track of important documents again. Read the full...

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Many entrepreneurs invest in Facebook Ads, only to find them underperforming. This episode explores the common pitfalls that lead to such outcomes, including misaligned targeting and ineffective ad creatives. We'll also discuss scenarios where Facebook Ads can be highly effective, providing insights to help you optimize your advertising strategy and...

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Uncover the marketing myths hindering your business growth. This episode exposes common misconceptions that may be keeping your strategies stagnant. Learn to identify these pitfalls and adopt effective approaches to propel your business forward.​ Read the full article for more information: https://unscrewedmarketing.com/the-biggest-marketing-myths-that-are-keeping-you-stuck/ Hashtags: #MarketingMyths #BusinessGrowth #EffectiveStrategies #Entrepreneurship #MarketingTips 📖 Pivot...

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Guest blogging's impact on SEO has evolved; it's no longer the straightforward strategy it once was. This episode examines how search engines have adapted, potentially diminishing the SEO benefits of guest blogging. Discover how to navigate these changes and learn alternative methods to enhance your online presence effectively.​ Read the...

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Understanding the strategic integration of organic, paid, owned, and shared media is essential for amplifying your brand's reach and engagement. This episode explores the PESO model, illustrating how to balance these four media types to craft a cohesive and powerful marketing strategy. Learn how to effectively combine these channels to...

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Many entrepreneurs waste thousands of dollars on marketing efforts that don't yield results. Discover the crucial shift that can transform your marketing strategy, ensuring every dollar spent contributes directly to your business growth. Learn how to align your marketing with your core purpose, engage your target audience effectively, and avoid...

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Many entrepreneurs struggle with marketing strategies that fail to deliver results, often due to misleading advice from so-called experts. This episode uncovers the truth behind ineffective marketing tactics and empowers you to identify and avoid common pitfalls. Learn how to implement authentic, results-driven strategies that align with your business goals...

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Discover how leveraging psychological principles can refine your marketing messages, leading to enhanced customer engagement and increased conversions. By understanding and applying strategies such as the foot-in-the-door technique, framing effects, and emotional branding, you can craft compelling narratives that resonate deeply with your target audience. This approach not only fosters...

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