Before working with Unscrewed Marketing, this home service provider (a respected inspection company in a competitive Texas metro area) was experiencing a sharp drop in sales—losing more than 35% of revenue each year due to underperforming SEO, inconsistent branding, and a fragmented marketing approach. Their digital presence was outdated, and their marketing efforts lacked strategy, leading to missed opportunities and declining engagement.
Even worse, they didn’t realize how much business they were leaving on the table.
Their website wasn’t ranking, emails weren’t converting, and social posts were falling flat. Without cohesive messaging or an integrated strategy, they were struggling to stay visible—even to existing referral partners.
We stepped in to help them unify every aspect of their digital marketing with a comprehensive, scalable strategy:
Website & SEO Overhaul
We rebuilt their website structure and applied foundational and advanced SEO tactics. Within months, they were not only ranking higher on Google—they were dominating the map pack and outpacing competitors in key search terms.
Consistent Content & Branding
We aligned messaging across every platform, creating content tailored to both the agent and homeowner audiences. From lighthearted memes to educational articles, we ensured brand consistency while balancing information with engagement.
Email Marketing with Real Results
Instead of generic email blasts, we implemented segmented campaigns focused on value—delivering articles, seasonal reminders, and shareable resources for their referral network. We also cleaned up a bloated list and addressed deliverability issues to get more eyes on their content.
Data-Driven Adjustments
Every tactic was backed by analytics. We continuously monitored performance across Google, Meta, and email platforms to refine what worked and scale what delivered.
Within the first 3 months:
✅ Revenue increased 103%
✅ Annual sales surged 367%, exceeding their best year ever
Over the following years, we have helped build an efficient system that continues to deliver:
📈 +1,205% Users
📈 +1,800% Pageviews
—SEO remains their #1 source of traffic, with an engagement rate over 62%
📈 +359% Impressions
📈 +206% Engagement
—Posts scheduled at peak times with relatable, agent-friendly content consistently outperform all others
📈 +446% Increase in Sends
📈 +340% Increase in Opens
📈 +273% Increase in Click Rates
—Open rates now exceed 40%, well above industry benchmarks
Not to mention that they not only achieved, but exceeded their first big revenue milestone, quicker than they had hoped.
And it’s not slowing down.
Today, they continue to experience 25–30% annual growth across all online channels, and the marketing strategy we built together still supports their sales pipeline.
Schedule a Free 360° Marketing Consultation
to Brainstorm Best Marketing Practices for Your Business
As Seen In
Get solid marketing strategies, designed for entrepreneurs on the track to 7-figures and beyond, right in your inbox.
