Elle Monus, Co-Founder of True Image Group. Elle builds businesses and specializes in branding and scaling high-growth startups. Her passion for style and branding started when she had the opportunity to build out the Styling function of a popular clothing subscription box. She how to balance a professional presence and...

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Today we're interviewing entrepreneur Natalia Zacharin, owner of Zacharin Consulting. Natalia is sharing a few tips you need to know for your business accounting. In 2018, after years of working for other firms, Natalia opened her own firm, Zacharin Consulting; a firm dedicated to empowering businesses to understand and interpret...

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Part of our Moving Business from Survive to Thrive series ... this week I'm giving you five specific strategies you can and should be using in your marketing right now (plus a huge tip at the end about how you can pivot to selling online). SUBSCRIBE to our channel &...

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Entrepreneurs: It's Okay to PAUSE Our Moving from Survive to THRIVE series I'm seeing so many posts about all of these things you should be doing with this "free time" you have now that everyone is staying home. I wonder what advice you've seen? Write a book. Write a bunch...

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As part of our podcast expansion we are interviewing entrepreneurs. Subscribe so that you never miss the latest marketing tips. Katherine Skelly mentors women online to advance their English so they can achieve international success. She graduated with a degree in psychology and neuroscience, then trained as an English foreign...

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Don't Cut THIS Business Expense During a Recession! As entrepreneurs and small businesses are looking to tighten their belts and trim expenses to weather the recession, which is a solid business practice. We've mentioned why marketing expenses should be the last thing to cut (less competition can mean your marketing...

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At all times, one of the best things you can do for your business is set a differentiation strategy and use it in your messaging and branding. This can be an even more successful strategy during a recession. Learn our best tips to get you started. Visit our blog to...

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BONUS ideas of fun ways to stay connected with your customers - 4 real-life entrepreneur examples at the end Do you need an idea similar to the ones in the video? Comment below and tell me what you do, and I'll comment back with a specific idea! COVID-19 has resulted...

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Working With Influencers - What do I need to know? How do I work with one? And how much do they cost? Most importantly, where do businesses go wrong when working with a microinfluencer? Be sure to SUBSCRIBE to our channel to stay up to date with the latest marketing...

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You've probably heard about an "Instagram Shadowban", and there's a lot of people who will let you pay them to fix this for you or teach you how to avoid it. Is it even a real thing? I reached out to contacts at IG, and tested some of my own,...

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